This is what “flagship” means. . .
By Gary S. Vasilash
Craig Keeys, group vice president, INFINITI Americas, was recently a guest on “Autoline After Hours.”
One of the topics discussed is the 2025 INFINITI QX80, which really gives meaning to the term “flagship.”
That is, the three-row SUV is 211.2 inches long and has a 121-inch wheelbase. It is 83.3 inches wide and depending on the suspension setup (there is an independent, double wishbone fore and aft, but there is an available as high as 77.9 inches. In three (Luxe, Sensory, Autograph) of the four (Pure is the other) trims it rides on 22s. (Pure gets 20s.) The ground clearance is (again, suspension-dependent) from 9.6 to 10 inches, which means that the standard body-colored running board is not something that’s merely “nice” to have. The cargo capacities are 22 cubic feet with the third row upright; 59 cubic feet with the third row folded; and 101 cubic feet with the second and third rows folded: with the leather seating throughout and the 14.3-inch infotainment and 9-inch screen below that one for control of HVAC and seating, this capacious vehicle provides a sense that you are in something like a well-appointed cruise ship cabin, not something that is going to take you on your next trip, be it to work or to the lake (there is 8,500-pound—said to be best-in-class—towing capacity, facilitated by the 450-hp twin-turbo V6 that produces 516 lb-ft of torque).
When introducing the vehicle, Alfonso Albaisa, senior vice president for Global Design for Nissan Motor Co., said the new QX80 is “Powerful, practical and provocative.”
While the boxes for the powerful and practical have been checked in that lengthy paragraph above, the provocative nature of the QX80 is evident here:

Which brings me back to Craig Keeys.
He said that he’d been talking to one of his acquaintances who was looking for a full-size SUV. Not surprisingly, Keeys recommended that the QX80 get a look. No surprise.
And also no surprise (after all, Keeys told the story), the QX80 was purchased.
And here’s the thing: People who are in the market for a large, lux SUV would probably opt more frequently for the INFINITI if they were aware of it.
Through the third quarter of 2024 INFINITI sold 7,410 QX80s, or 67% of the number of Lincoln Navigators delivered during the same period.
Over at Cadillac, things were far more robust than was the case for either of those vehicles: 27,992 Escalades.
The QX80 certainly deserves more than it is getting.
