There’s a reason its sales are up while others are going down. . .
By Gary S. Vasilash
There are various types of people who are interested in electric vehicles. There are those who simply think the vehicles are cool. There are those who are of an environmental bent and want to drive in something that doesn’t have a tailpipe. There are those who simply want to be on the bandwagon, and although that bandwagon has come to a crawl in the US, it isn’t entirely at a stop, just really slow.
But there is probably a very large cohort of people who might buy an EV but have a sense that EVs are too complicated or too time-consuming when it comes to charging or something else that keeps them in the market for something that takes gasoline. A hybrid perhaps, but still gasoline.
The Hyundai Ioniq 5 came out at the very end of December 2021 as a model year 2022 vehicle.

In that time it has garnered an increasing number of customers. For example, during the first half of 2026 there were 20,730 Ioniq 5s sold, a 9% increase compared to the number delivered in H1 2025.
Meanwhile, over at Ford, Mustang Mach-E sales during the first half were 11,632, a decline of 46.6% compared to H1 2025.
GM Chevrolet Equinox EV had H1 sales of 16,249, but that was off 41.4% compared to the year-earlier period.
Certainly one of the reasons the Ioniq 5 is selling is because it looks contemporary, inside and out. Exterior design can be a tricky thing when it comes to trying to achieve that of-the-moment look because moments are fleeting and the result can be something that looks like its time is past—in an instant. The vehicle, which seems bizarrely EPA categorized as small SUV, is planted. The creased sheet metal on the body side brings to mind that these creases are what the Cybertruck missed: the industrial combined with the aesthetic.
The Ioniq 5 is something that telegraphs the message that it is something that is advanced but not a science project. Let’s face it: people not only buy vehicles because they are enamored of its exterior sheet metal but also because when they have it in their driveway they want to say something to their neighbors without words.*
One of the things that Tesla brought to EVs—a thing that I find a weak spot, not an advantage—is the elimination of a physical control to start the vehicle. Rather, the vehicle “wakes up” when the driver gets into it (there are key cards or phone-as-a-key instead). It is just a matter of putting it in gear and going. Upon parking, just get out and you’re good. Presumably.
I’ve been in more than a couple EVs of late that I’ve parked and departed and that continued to be active. Not a good feeling. Arguably the vehicle can’t be driven without the card or phone, but the fact that the radio is still on, the HVAC still running, and the lights can be troublesome to experience. (I was driving an EV north of $100,000 and parked it in a structure. I walked away, and happened to look back to see things were still going.)

The people who are concerned about EVs being too tricky are likely those who will walk to the other side of a dealership to look at the gas-powered vehicles when told about the “just get in and go and leave it when you’re done.”
To its credit, the Ioniq 5 has a button for starting and stopping. There is something to be said for certainty.
The vehicle seats five and the person in the back seat middle doesn’t have to deal with a transmission hump because there isn’t one; there is a flat floor. (Someone could sit in the middle, but really. . . ) Passenger space is 106.5 cubic feet, which probably means not much but know that it is roomy. There are 26.3 cubic feet behind the second row for cargo and that increases to 58.5 cubic feet if the second row is folded. And this means: not an issue vis-à-vis going to Costco.
Now with the AWD setup the range of the Ioniq 5 is 269 miles which is somewhat short—but then know that if you go to a fast charger the battery will go from 10% of charge to 80% in about 18 minutes, which is impressive in the EV space.
The people who know EVs know that the Ioniq 5 is impressive. Those who may be on the fence should know that this is one that may put them behind the wheel.
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*In my neighborhood there are so many full-sized pickups that whereas a pickup once might have signified that the owner likes to do things and get things done, now it is that they have the ability to get mulch in the Spring and to take their kids and gear to college in the Fall. The whole truckiness aspect is pretty much eliminated as the trucks have basically become a common suburban transport. So what does a given pickup communicate to one’s neighbors? That you chose a black one and they got one in red.














