The math is. . .surprising
By Gary S. Vasilash
A few numbers.
In the first three quarters of 2021, these are the U.S. sales numbers of the leading luxury brands:
- 259,237 BMW
- 245,864 Lexus
- 230,855 Tesla
- 213,708 Mercedes
That’s right: Tesla outsold Mercedes.
And then there is this, the market capitalization (on 11/11/21) of the three companies that were once known as the “Big Three”:
- GM: $89.14 billion
- Ford: $77.5 billion
- Stellantis: $64.21 billion
(It is worth noting that in addition to Chrysler, Dodge, Jeep, Mopar and Ram, Stellantis includes Abarth, Maserati, Open, Alfa Romeo, Citroen, DS Automobiles, Fiat, Fiat Professional, Lancia, Peugeot, and Vauxhall. Meaning it is a much larger company back when it was part of the Big Three.)
Here’s the kicker:
- Tesla: $1.068 trillion
Tesla could buy all three.
But then what would become of its value?