“Future Paths of Electric Vehicle Adoption in the United States: Predictable Determinants, Obstacles and Opportunities,” a National Bureau of Economic Research working paper by James E. Archsmith, Erich Muehlegger and David S. Rapson that was published in June 2021, includes a point that may have some serious implications for Elon Musk and his exceedingly expensive Twitter purchase and his remarkably successful Tesla business.
“EV demand is strongly correlated with higher levels of income and education, and EV adoption is highest among car buyers 35 to 45 years old. More liberal and coastal states tend to have higher demand for sedans and EVs. . . .”
Yes, there is a political bias vis-à-vis a large percentage of those people who buy EVs.
Should Musk tilt Twitter to the extreme Right, isn’t it likely that the liberal EV intenders are likely to no longer think of Tesla as an aspirational brand and opt for something else? Isn’t it possible that there would be a whole lot of Tesla blowback?
Somehow this doesn’t seem at all unimaginable.
Add in the issues related to the Saudi investment in Twitter and the Chinese influence on Tesla’s fortunes in China, and the self-proclaimed Chief Twit may find himself wishing that he would have not bought the bird when he could have continued to get bird shit for free.