Porsche: China and North America Are Important. But So Are Europe and Germany

This seems unlikely.

In reporting its global sales for the first three quarters of 2022 Porsche noted that its ales in China—its largest single market—were down. Only down by one percent, but down.

Still, overall the company is up two percent compared to the same period in 2021.

Sales in North America were also down. By four percent.

So that means the #1 and #2 markets for the sports car manufacturer were down.

The case in China, Porsche said, was largely caused by the COVID-related lockdowns imposed there various times this year.

As for the North America, the company cited logistical challenges.

Turns out that Europe, including the home market in Germany, made the difference.

In Europe minus Germany sales were up 11%, to 42,204.

Germany had a rise of nine percent, to 20,850 vehicles.

China sales were 68,766 units and in North America the number was 56,357.

In total, the company sold 221,512 units.

The electric Taycan deliveries were down by 12%, to 25,452, which Porsche attributes to “supply chain-related bottlenecks and declining parts availability.”

Doesn’t seem all that long ago that the Taycan was really going to take it to Tesla. Even though the Model S, refreshing notwithstanding, is long in the proverbial tooth, doesn’t seem that much of a bite has been taken out of it.

Porsche Exhibits Product Development

Yes, wrecking cars is part of the process

By Gary S. Vasilash

This is a picture of a Porsche Taycan after it hit—under controlled circumstances, not randomly—a barrier while it was going 50 km/h, a.k.a. 31 mph.

(Image: Porsche)

You think that slow-speed accidents aren’t a big deal?

Look at the picture and think again.

Now as you look at the picture you may notice that the setting is not some engineering facility.

Rather, it is the Porsche Museum in Zuffenhausen, where a special exhibition, “50 Years of Porsche Development at Weissach” opened today. It runs through December 5.

The objective of the exhibition is to show various aspects of how vehicles are developed, from concept through design, engineering, and so on.

Said Achim Stejskal, head of Porsche Heritage and Museum, “Sports cars for the road and thoroughbred race cars have been developed in Weissach for half a century. Dreams are designed, created and tested in the middle of idyllic countryside.”

And as that crunched Taycan shows, it is necessary to do unidyllic things during vehicle development to assure that when the vehicles are on the road or on the track the occupants have measures of protection.

Bill Nye, Porsche Guy

Guess this means the big time for the quirky science enthusiast

By Gary S. Vasilash

Bill Nye is not a real doctor, nor does he have a master’s degree—in science. (A BS in mechanical engineering from Cornell.)

But he has made science interesting to the young and old alike.

There he is, always wearing a bowtie (and a suit or lab coat) rolling out in an understandable manner the science behind everyday life.

Well, he is wearing the bowtie. (Image: Porsche)

And he does so in a way that he seems to be the lovable everyman teacher from one’s middle school.

One of the things that a lovable everyman teacher from one’s middle school probably could only dream of is a Porsche Taycan.

But Nye has been hired by Porsche to create a YouTube channel for a series of shows that explain what makes the $79,900 electric Porsche special.

For some people what makes it special are:

  1. It is a Porsche
  2. It has a starting price of $79,900 and goes to $185,000.

It is worth noting that Porsche had also hired Keanu Reeves and Alex Winter to star in a video, “Going the Distance,” during which they take a road trip in SoCal in Taycans.

While that is somewhat understandable (e.g., getting on the accelerator really does earn a “Whoa!”), it is somewhat sad that Bill Nye has gone Hollywood.

Of course, were he Bill Nye Math Guy he would be able to explain the likely sudden increase in his bank balance.