Things are improving sales-wise. . . .
By Gary S. Vasilash
While it seems Volkswagen gets mentioned only in the context of its European and China problems, it is worth noting that in the US it is actually doing better than many OEMs when it comes to both first half 2026 and second quarter 2026 sales.
Total sales for Q2 are up 24.9% compared to Q2 2025, and they are up 2.3% compared to the first half of 2025.
It must be noted that Volkswagen of America had a bit of a bad Q1 2026, with sales down 16.1% compared to Q1 2025.
So in Q2 2026 that’s quite a recovery.

In Q1 there were numbers like the Atlas being down year-over year by 3.2%, but in Q2 they were up 18.6%.
The Jetta was down 34.9% in Q1 but it is up 9.7% in Q2.
And even the charming but controversial ID. Buzz electric minivan gained some traction because in Q1 2026 it was -35.2% compared with Q1 2025, but in Q2 2026 it made an impressive recovery, being up 121.5% compared to Q2 2025.
However, that major increase was off a low base: in Q2 2025 there were 564 ID. Buzz vehicles sold and in Q2 2026 1,249, so it is not like there were lineups at dealerships to get the vehicles.
For the first half of 2026 there were 2,481 ID. Buzz units sold, which pretty much explains why the company is giving a pass to the vehicle for model year 2026.
Notably, the Tiguan, which is in the highly competitive compact crossover category, is doing markedly—and deservedly—well.
For the first half there have been 52,930 Tiguans delivered, or 32.5% of all the vehicles VW sold during that period.
Quite an accomplishment since VW has eight other vehicles in its lineup.