Dashing Through. . .Manhattan

Santa rolls in style with Ram

By Gary S. Vasilash

When Santa arrives at his destination at Macy’s on West 34th at Herald Square, his sleigh will have traveled the 2.5-mile route down Central Park West to Columbus Circle to Central Park South then 6th Avenue to West 34th to the end, he will have been pulled not by reindeer (after all, the sleigh is earth-bound, not in the air) by a Ram 1500 Limited (RAM)RED Edition.

Propelling Santa through NYC. (Image: Ram)

That’s right: Not Rudolph, but Ram.

Ram is the Official Truck of the 95th Macy’s’ Thanksgiving Day Parade and Ram trucks will tow all of the floats, as it has done for the previous six years.

It is worth knowing that Ram Trucks, along with partner brands Jeep and FIAT, have committed a minimum of $4-million between 2021 and 2023 to the Global Fund to help fight health emergencies with (RED).

(RED), established in 2006, has funded HIV/AIDS programs. It is now expanding to help deal with the COVID 19 pandemic.

Credit to (RED). And in this case, Ram.

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