GM BrightDrop Announces EV600 Build

An approach to vehicle production at a fast rate: have someone else do it

By Gary S. Vasilash

General Motors is proud because in a rapidly changing industry, it shows that it can go fast.

“Getting our first electric vehicles on the streets in record time before another peak holiday shipping season is the best gift we could receive this year, especially when we consider the supply chain headwinds the world is facing right now,” said Travis Katz, BrightDrop president and CEO.

BrightDrop is the GM business that is developing products—such as electric delivery truck and associated material handling equipment—for companies like FedEx Express and Verizon.

The classification is “eLCV,” for “electric light delivery commercial vehicle.”

Katz is referring to the production of the EV600.

BrightDrop EV 600 (Image :General Motors)

From concept to development in 20 months.

Speaking of the build speed, Katz continued, “This is a strong statement to the market of how our unique operations setup, which marries the cutting-edge innovation, agility and focus of a technology startup with the scale and manufacturing might of a major automaker, can deliver real value to both customers and the planet.”

An interesting aspect of this.

The early builds of the EV600 were done for General Motors by automation supplier Kuka AG.

Perhaps that is the “unique operations setup.”

To be fair, GM will be building the EV600, the EV410 and possibly other vehicles at its CAMI Assembly Plant in Ingersoll, Ontario. The plant is currently being transformed for the production.

The first EV600 is expected to go off the line at CAMI in November 2022.

Or 13 months from now.

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